Board of Directors

The Board of Directors is Eletromidia’s decision-making body responsible for the general direction of the Company’s business and its long-term strategy. It is also responsible, among other attributions, for formulating and monitoring the Company’s general policies, and for appointing and supervising Eletromidia’s directors management decisions. In accordance with Brazilian Corporate Law, the Board of Directors is also responsible for hiring independent auditors.

The Company’s Bylaws establish a number of 7 directors, with 2 (two) or 20% (twenty percent), whichever is greater, of independent directors, as defined by the Novo Mercado Regulation. The members are elected and removable at the General Shareholders’ Meeting, with a unified term of office of 2 (two) years, reelection being permitted.

Eletromidia’s Board of Directors current members were elected on the Ordinary General Meeting of 04/29/2022.

Membros do Conselho de Administração

Name Job Title Election Year
Fernando Marques Oliveira Chairman 2024

Mr. Marques Oliveira is the Head of the H.I.G. Brazil & Latin America Fund. With 25 years of experience in the Brazilian and Latin American private equity market, he has led more than 70 successful investments in the region in various sectors. Before joining H.I.G., Fernando was a partner at General Atlantic, the Head for Brazil & Latin America and Member of its Global Council. Prior to that, Mr. Marques Oliveira spent a number of years at Icatu, a leading Brazilian family office, where he was a partner and Head of Private Equity & Illiquid Strategies.

Débora Mayor Vizeu Member of the Board of Directors 2024

Debora holds a Bachelor degree in Business Administration from Fundação Getúlio Vargas and Bachelor of Laws from the University of São Paulo. She works at Eletromidia S.A. as a Member of the Board of Directors and at H.I.G Brasil Assessoria de Investimentos Ltda as an investment professional. Prior to that, she worked as an investment and mergers and acquisitions professional for an investee of Pátria Investimentos and Ártica Participações e Assessoria Financeira Ltda.

Manuel Luis Roquete Campelo Belmar Costa Member of the Board of Directors 2024

Mr. Manuel Belmar is the Chief Financial, Infrastructure, and Legal Officer of Globo Comunicação e Participações S/A since 2020, and he have a strong background in media, banking, and finance businesses. From 2009 to 2019, he worked as the Chief Financial Officer of Globosat, and starting in 2017, he also held the position of Chief Operating Officer, encompassing responsibilities for Technology & Engineering, Advertising Sales, and Digital Transformation. Belmar began his career at Banco Real and in 1987, he joined Banca Nazionale del Lavoro in Italy as a Commercial Director. In 2003, he joined the Globo Group as the treasurer of Infoglobo and later became the Chief Financial Officer, eventually being appointed as the CFO of Globosat in 2009. He was a member of the Board of Directors of Canal Brazil and represented Globo with Sky Serviços de Banda Larga Ltda. until 2020 and 2022, respectively. To this day, he remains a member of the Advisory Board of NBCUniversal and represents Globo as a partner with Telecine.

Fabio Isay Saad Member of the Board of Directors 2024

Fábio holds a degree in Business Administration from Fundação Getúlio Vargas de São Paulo (EAESP/FGV), in Law from the University of São Paulo (USP), an MBA from the Wharton School and a Masters in International Studies with a focus on Latin America by the Lauder Institute at the University of Pennsylvania. Born in Brazil, he is fluent in Portuguese, English and Spanish. Director of H.I.G Brasil, Fábio has more than 10 years of experience in the Private Equity market in Latin America and other emerging markets.

Tiago Branco Waiselfisz Member of the Board of Directors 2024

Tiago holds a BA in Economics from the Federal University of Pernambuco / School of Economics. He is a member of the Board of Directors of Eletromidia S.A., Desktop S.A. and Office Total S.A. Before joining the H.I.G. in 2016, he worked at Rio Bravo Investimentos, as Private Equity Associate (2014 to 2016), at Grupo Ser Educacional as Valuation and FP&A Manager (2014), and at Ernst & Young, as Valuation Senior Consultant (2011 to 2014).

Luiz Felipe Costa Romero de Barros Independent Member of the Board of Directors 2024

Luiz holds a bachelor’s degree in Advertising from the Pontifical Catholic University of Rio de Janeiro and has executive extension courses from ESPM and the Institute for Real Growth. Mr. Luiz has over 15 years of experience in Marketing and is a reference in the areas of Transformation, Data, Digital and Media. He has worked at Fbiz, Acxiom and Philip Morris International, where he held Director positions in the areas of Digital Strategy, Digital Transformation and Innovation. He was an entrepreneur and sold his stake to multinationals in three companies, such as Digital Stars (acquired by Webedia) and Viber (acquired by Rakuten). He has also worked as a Board Member and Consultant at several companies such as Bernoulli, Zettle, Jovem Pan and Voxus. He currently holds the position of Vice President at Inbev and was recognized in 2014 and 2016 by youPix as one of the most influential people on the Brazilian internet, in 2020 by Ad Age as one of the people under 40 who are transforming Marketing in the world and in 2021 by the Leadership Excellence Awards as the main global reference in Data & Analytics.

Paula Bromfman Puppi Independent Member of the Board of Directors 2024

Paula Bromfman Puppi holds a degree in Civil Engineering from the University of Paraná and has completed extension courses in Business Management at Fundação Getúlio Vargas and Corporate Governance at Harvard Business School. Paula has over 10 years of experience in the digital media, data, and technology market, having worked as a Solution Specialist at Microsoft and served for more than 7 years as CEO of Blinks, a digital-focused agency. She later held roles as Head of Digital Transformation and Chief Transformation Officer at WPP, one of the world’s largest advertising and public relations groups. Paula has also served as a board member at the National Council for Advertising Self-Regulation, the Executive Council for Standard Norms, and the Strategy Committee at Eletromidia, among others. Additionally, she is an angel investor and mentor to various companies.